App for online store: When to start thinking about it?

The world is going mobile. With smartphones becoming as indispensable as our wallets, it’s no surprise that consumers are now shopping more on their mobile devices than ever before!

Getting an app for online store is a logical step for entering the mobile shopping world. But, when it’s the good time to start thinking about it?

A surge in mobile traffic on your website

If you’ve noticed a steady uptick in mobile visitors to your website, it’s not just a coincidence. Mobile commerce sales are expected to make up nearly three-quarters of all e-commerce sales by 2025.

Your consumers are mobile-ready. Are you?

Mobile conversion rates are slumping

If you observe that mobile users are not converting as effectively as desktop users, it’s an indication that there might be challenges with your mobile platform.

Issues could range from a non-responsive design, slow loading times, a slow checkout process, or content not ideally suited for mobile devices.

This is where a dedicated mobile app can offer a solution. App for online store is designed specifically for mobile devices and offers a better, more streamlined user experience. Apps load content more efficiently, can simplify the checkout process and can integrate smoothly with various payment methods.

Mobile apps allow businesses to send push notifications, which can be a powerful tool to boost conversion rates. If your mobile conversion rates are falling behind, it’s a clear sign to reconsider your mobile strategy.

Animated GIF showing a man sitting at an outdoor table, smiling as he looks at his smartphone. The image suggests a relaxed, positive experience, potentially representing the ease and convenience of using a mobile app and getting an app with OmniShop. The text that goes is: You want a mobile app for your store? Get it easy and fast.

You want to enhance user engagement

Unlike traditional websites, mobile apps come equipped with a range of features designed to captivate and retain user attention.

For instance, push notifications allow businesses to send timely alerts about sales, new products, or cart reminders directly to a user’s device, ensuring they’re kept in the loop even when they’re not actively using the app.

Moreover, mobile apps can use location-based services to offer promotions tailored to a user’s geographical area, adding an element of personalization to their shopping experience.

Another emerging trend is incorporating augmented reality (AR) in shopping apps. With AR, users can visualize how a product would look in their environment before making a purchase, creating an immersive shopping experience.

So, if amplifying customer engagement is on your agenda, investing in a mobile app should be a top consideration.

OmniShop has a solution for your mobile commerce path!

Are you checking what your competitors are doing?

If you’ve noticed that several of your direct competitors have already launched mobile apps for their businesses, it’s a clear indication that they’re leveraging the advantages that mobile platforms offer.

By not having a dedicated app for your e-commerce brand, you risk falling behind and potentially missing out on a significant portion of the mobile-savvy customer base. To maintain your market position, or even better, to move ahead, it’s essential to consider investing in a mobile app if your competitors already have.

Fast checkout is becoming a norm

Consumers are continually seeking quicker, more efficient ways to complete their online purchases. The rise of one-touch payment options, digital wallets, and simplified checkout processes is a testament to this trend.

For e-commerce businesses, meeting these expectations is paramount, and a mobile app for online store can be the key. Within an app environment, integrating these rapid checkout features becomes more seamless and user-friendly.

How to reduce checkout abandonment?

If enhancing the speed and efficiency of your checkout process is a priority, launching a dedicated mobile app for online store can be the optimal solution to meet the demands of modern shoppers.

The mobile optimization imperative

Mobile optimization goes beyond merely having a responsive design that adjusts to different screen sizes. It’s about crafting an online experience where the site’s features, loading times, and navigation are specially designed to cater to the complexities of smaller screens and the nuances of touch-based interactions.

As an increasing number of customers use their mobile devices for shopping, ensuring that your website offers a seamless and efficient experience becomes indispensable for sustaining growth and retaining user trust.

Mobile apps are designed for small screens. 👉 How to get one?

Let’s wrap up

People are shopping from their phones more than ever. If you’ve noticed any of the signs we’ve mentioned, it might be a good idea to think about a mobile app for your business. Going mobile could help your e-commerce store keep up with the times.

For those running online stores: most of your customers are probably browsing and shopping from their phones. If you’re thinking about upgrading to a mobile app, it could be the right time. Let’s talk if you’re considering this. After all, the next big thing in shopping is already on our phones.

Written by: Dora M.